Customers are the reason your small business is a success. Therefore, it is important to cater to them and put their...

If you are just starting out, or have had an established business for a while now, you should always be thinking...

Why is it so important to build customer loyalty you ask? Regular customers are truly fundamental to any company....

Social distancing should not hinder the progress of your small business. Social media is a great opportunity to...

These days, customers expect to be listened to, their time to be respected, and their patronage to be valued. For...

Blogging is one of the best ways to build a connection with your customers. It is more personalized and casual: the...

If you want to create meaningful connections with your customers, you have to put yourself in their shoes. UX, or...

Brand affinity is all about making an emotional connection with your customers. It describes consumers who believe...

The perks of having a website for your small business are endless. Anyone can create their own business. Even if it...

Every day, millions of users log on to social media sites. These users are so used to speedy technology and quick...